Mr. Anthony Cuccio, Founder, President, CEO and his wife Roberta are true visionaries and trendsetters in the beauty industry today.
The entrepreneurial couple literally built their business out of a suitcase of cosmetics in 1981 on Venice Beach, California. The business has grown into a multi-million dollar global corporation making the firm the largest nail and beauty product manufacturer in the world.
In 1999 they founded “Cuccio Naturale” the first natural nail, hand and foot care treatment product line.
Created from Tony’s personal experience, his Italian background and visits to Italy, he developed products that enhance and beautify clients worldwide.
Today, it is used in top spas, day spas and salons throughout the world.